Tag Archives: branding

We like a good name around here

Back in the day Pete was in the team that named RBS’s hole in the wall Cashline service.  In Scotland, at least, this became the Hoover of, err, Cashlines. Gold Bier, Hubbub, 20-20 Opticians, Squareye,  Amicus, Lemon Squeezy, ID Recruitment, BrandBox and the breathtakingly original Chalmer’s Cottages (named after its parent company Chalmers) were all […]