Week 3 and the last ad in SoS for a while. (But back in the Scotsperson next Friday.)
We truly have had some great results so far (you mean advertising does work? – Ed) having had a nice new business lead from the first ad and a call this week in response to our 25% off execution, [...]

Week two and we’re pulling out all the stops with a compelling special offer, a bright red bomb-burst and even a named contact email address (thanks for the tipoff. Alan).
If you didn’t see the ad in the Scotsman this morning, here’s another chance to give it the once over.
Let’s hope it pulls as well as [...]

You may have seen our earlier post showcasing a small-space pre-Christmas campaign we produced for our client, Nae Limits in Ballanluig.  If not, here’s a reminder:

Seeing as we’re in the middle of a heated debate of the merits, or otherwise, of advertising in a recession, the results may be of interest: The campaign ran in a limited selection [...]

So we’re in a recession (really? – Ed) a time when advertising agencies traditionally advise their clients not to cut their budgets but continue spending like there’s no tomorrow. 
Actually, this is not just good for our business, it really is sound advice and backed up by articles and case studies galore (read what the FT [...]

 
We had a team Ten Pin Bowling lunch today.  Bowl ‘n’ Bite I think they called it. (Bite being the operative word because it wasn’t exactly what you’d call a meal.)
Anyway the six of us; Pete, Iain, Mark, Helene and our new creative placement team, Ruth and David, headed off for a spot of competitive [...]

It’s a bit of old advertising cliche, but it’s rumoured that creative agencies can’t sell to save their lives.
It was just such a gauntlet that fell before us a few weeks ago, daring us to reach over and pick it up.  “We’ve traditionally used direct mail to sell our subscriptions, now we’d like to advertise [...]

These two little beauties (the ads, stupid, not the incoming and outgoing presidents of the world’s most powerful nation) will be running in the Sunday Times this weekend in the lead up to the big event on Tuesday.
No, not shrove Tuesday.  The inauguration of the first ever African American president.
Well, they made us smile.

 
As is customary in these parts we like to share with you our annual picks of all things cultural.  So here’s our take on 2008.
Firstly, our favourite books featured two by Cormac McCarthy with Mark choosing The Road and Pete, No Country For Old Men, Iain plumped for one of the Wallander series of books; [...]