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Archive for 2008/03

Nooooooooooooooooooooooooo!

We’re at it again. House ad number 8, appearing in tomorrow’s Scotsman business section.  What’s it all about?  Our headline may give you a clue but we won’t keep you guessing long, here’s a sneak preview:

P.S. If you missed the ads first time around, we’re re-running them in Scotland on Sunday over the next few [...]

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And the results are in…

 
You may have seen our Edinburgh Leisure gym membership drive that ran back in January.
(If not, you can see the work here)
Just as with our ‘Feel Good’ campaign last September, the concept was a simple one: exercise can make you smile. And if you join Edinburgh Leisure, you can smile for a whole lot less.
A [...]

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Vin rouge or vin blanc? Non, van orange

You may have noticed a bright splash of colour amongst the dreary Edinburgh traffic lately, ever since our new Edinburgh Leisure van designs – quite literally – rolled out.
As our inspiration, we used the British public’s endearing trait of giving daft names to their cars.  Only we’ve taken it to extremes by giving an individual epithet to every [...]

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Kangaroo cobblers

Here we go again, the 7th house ad in our current series (watch out for it in the Scotsman business section tomorrow).
If you missed the ads first time around, we’re re-running them in Scotland on Sunday over the next few weeks. Or you can see them all here in the ‘You’re only as good as your last [...]

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They stole our smiles

This story comes from the latest issue of the Edinburgh Leisure staff newsletter, which 60 Watt produces.  The newsletter Editor, Michael Pinkerton, was the unhappy victim of a bizarre theft in Edinburgh’s city centre. Mike got up to go to work one morning, only to find that his car window had been stoved in by [...]

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Cobblers, cobblers, cobblers, cobblers, cobblers, cobblers. (House advertising, round 6.)

Thought we’d get in early this time with a sneak peak at the next execution of our house advertising campaign.
Who says the cobblers children never get a look in?  As you can see from tomorrow’s ad (appearing in the Scotsman business section) ours are very well shod indeed, even though we do say so ourselves.

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