Our long standing client, The Scotsman, for whom we have created award winning, multi-execution recruitment, subscription and scotsman.com campaigns over the last few years, has let us go mad, creatively, over the past few months.
As a result we are really proud of our new multi-media campaign for Scotsman.com/jobs.
Our campaign, which will run over the next four months, includes [...]
A tough brief. A tight deadline. Two failed shots at the brief from rival agencies.
Hardly a recipe for success, right?
Wrong.
Having cracked the brief over the weekend with copy deadlines looming and basking in the glow of a large thumbs up from the client, the 60 Watt creatives set about the invidious task of putting a multi execution [...]
We were racking our brains, trying to thinking of something new to put up on the blog when we realised there was a big new client win we’d forgotten to announce.
A global company, no less.
Now it’s not every day you pick up a global client. In fact, we haven’t ever won one.
Until now.
We’ll give you a [...]
We’re all zipping around the place like coke-crazed rappers, courtesy of our new client, Go Fast energy shots.
A tiny bottle containing a tasty, but potent, blend of ginseng, ginkgo biloba, guarana, caffeine and vitamins B2, 3, 5, 6 and 12. As well as a 100% natural fruit sugar known as Fruit-Up. And only 5 calories a shot.
Commercial over. Basically, it [...]
“Can you do a fast turnaround topical ad on the George Burley ousting,” asked our client Scotsman.com.
“Already done,” we replied.
Well, who didn’t see it coming?
The ad shown above is part of a new campaign we’re particularly proud of for our latest client, Cottages and Castles.
Obviously, it’s advertising the castles bit of their offering and tackling a common misconception held by would-be customers.
Renting a castle is expensive.
Well there’s no getting round it, it is. But castles are also huge. Many [...]
Our well received house advertising campaign in the Scotsman earlier this year has been very well received by the Scottish Advertising Awards jury. In fact, it’s been nominated in the Best Press Campaign category.
You an see all the other nominations here.
Only one question: who’s Iain Hank?
Teehee.
Helene set off for a meeting at 9.00 this morning and came back five minutes later having forgotten the Pantone book she needed for the meeting.
“When you’ve got no head, you’ve got legs; as my Dad always says” she declared, happy as Larry.
Right.
And now, the end is near and so we face the final curtain (enough, already – Ed).
Yup, it’s VE day for our war-themed 60 Watt house advertising campaign and the final ad in the series is in this morning’s Scotsman as I write (nice position too, thanks guys!).
You really should see it in the paper, [...]
